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Light Talks: Marketing Forum on Photography

Light Talks of Benilde Photography Program opens Marketing Forum

Light Talks: Marketing Forum on Photography, a free public lecture, is now accepting

registrants for Thursday, July 18, 2024. This initiative, organized by the Photography

Program of the De La Salle-College of Saint Benilde (DLS-CSB) School of New Media

Arts, aims to provide an in-depth look at the marketing aspects of the photography


The latest installment of Light Talks will feature a distinguished lineup of practitioner-


Artu Nepomuceno, fashion photographer and Benilde Photography alumnus

Merphi Panaguiton, co-founder and creative director of ATOMM Studios, the

first self-photography studio in the country

Nicco Valenzuela, architectural and landscape photographer, photography

writer, and ambassador for several brands

How do you market a photography business? What platforms and channels should you

choose to get your message across? How do you combine sales and advocacy? How

do you match your photographic style with your go-to-market strategy? Does a brand

or photographer have to be well-known to be considered successful? These experts

will discuss and unpack the relationship of Photography and Marketing as

interconnected disciplines.

Light Talks is a series of discussions launched in 2017 that invites young talents,

professionals, and enthusiasts into deep conversations about the art and discipline of

photography. It provides a platform for emerging and established photographers to

collaborate on understanding and probing the current visual language as well as

developing innovative and critical methodologies and practices in the medium.Light Talks: Marketing Forum on Photography is free and open to the public.

The event will be held on Thursday, July 18, 2024, from 1 p.m. to 3 p.m., at the 12th

Floor Cinema of the Design + Arts Campus, 950 Pablo Ocampo Street, Malate, Manila.

Interested participants may register through

For more information, visit or contact


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